Smart Screen Creative Awards 2017

Smart Screen Creative Awards 2017


The MetFilm School Smart Screen Creative Awards are an annual awards ceremony celebrating the ingenuity, passion and talent of our graduates and students.

The Awards celebrate a diverse array of projects from MetFilm School’s London and Berlin students, including short film, scripts and promotional work. MetFilm School actively encourages collaboration on projects and invites submissions from current students and recently graduated alumni.

Hosted by Karen Blackett OBE, the 2017 event welcomed over 200 guests, including many from media, film and television companies such as Twitter, Warner Brothers, The Evening Standard and The British Urban Film Festival, as well as students, alumni and staff from across the MetFilm brand, offering students a great opportunity to network and celebrate their success.

Check out the video below to see some highlights from the night! 

The 2017 Smart Screen Creative Awards took place on 23 November at the Ham Yard Hotel, Soho.


We are very proud to announce our winners.

Well done to you all!

IMPACT

WINNER:
“Alright”

Darcey Milne

“Hunted by a Myth”
Daniela Henao

“Fight for Farringdon”
Krystal Bird

ENTREPRENEURSHIP

WINNER:
“Winter Bird”
Hanna Nygren

“Not Guilty”
 Anna Mimi Jayson

“Dog Tags”
Augustin Hardy

AUDIENCE ENGAGEMENT

WINNER:
“Jasper”
Anastasiya Chabanova & Scarlett Urbano

“No Such Thing as Monsters”
Jonathan White

“Profumo de Venezhia”
Alessandra Gonnella

INNOVATION

WINNER:
“Being Ernest”
Victoria Fistes

“Peripherals”
Ben Raybone

 “Millenials and the Machine”
Polly Hayes

DIVERSITY

WINNER:
“Daughter”
Rozh Surchi

“Brute”
Charlie Tidmas

“I Speak”
Joel Morrison

 

 

The full list of collaborators for all projects can be found here

 

CREATIVE EXCELLENCE

WINNER:
“Miyage No Naka (In Our Memories)”

Théodore Hugonnier

“Millenials and the Machine”
Polly Hayes

“Jasper”
Anastasiya Chabanova & Scarlett Urbano


The Smart Screen Creative Awards 2017 judging panel:

  • Charlie Edelman – IMPACT, Director Story Studio, ESI Media
  • Danni Murray – ENTREPRENEURSHIP, Vice President – Media, Digital and Marketing Partnerships at Warner Bros. Entertainment (UK) Ltd.
  • Dara Nasr – AUDIENCE ENGAGEMENT, UK Managing director – Twitter
  • Jon Wilkins- INNOVATION, Executive Chairman – Karmarama
  • Karen Stacey – DIVERSITY, Digital Cinema Media
  • Sarah Gavron – CREATIVE EXCELLENCE, Filmmaker (Suffragette, Brick Lane, This Little Life)

Categories

Audience Engagement

This award will go to a project that demonstrates exceptional engagement with a specific audience. To win in this category students need to explain how they identified the audience, developed the brand, project and story and promoted their content to the audience, with the evidence of success. We are looking for content and projects that show

  • Demonstrable audience engagement
  • Evidence festival awards, audience prizes, viewership, etc
  • 2016 winner – Monica

Engagement

Ent1

ENTREPRENEURSHIP

This award will go to a project that demonstrates smart thinking in the business of screen. It could be the fundraising of the project, the promotion of the end product or any other project that shows exceptional business sense. We are looking for content and projects that show:

  • Evidence of the commercial success/achievement
  • Evidence of how you went about it up to and including delivery
  • Filmed content, crowdfunding campaigns, company ventures
  • 2016 winner – Hot Seat

Innovation

This award will go to a project that shows new, fresh ideas that are unexpected and innovative regardless of their format. We will award the screen artefact that pushes the boundaries, showing exceptional originality and awareness of the possibilities of its chosen medium. We are looking for projects or content that show:

  • Formal innovation, new ways of addressing subjects and content
  • Technical or industrial innovation
  • Creative innovation – how it is made
  • 2016 winner – Kalash

Innovation1

Creative Excellence1

Creative Excellence

This award will go to a piece of outstanding creative content that demonstrates excellence in every aspect of its execution, from the script development to the postproduction.

We are looking for the best of the best in every aspect:

  • Production
  • Subject
  • Audience appeal
  • 2016 winner – The Sprint King

Diversity

This award will go to a project or content that seeks to bring attention to the diversity of the world we live in, or to a community cause. It could be content or projects promoting LGBT, gender, ethnicity and other diversity causes, or a community cause that could make a real difference to people’s lives. We are looking for projects or content that:

  • Show diversity In front of and/or behind the camera
  • Reflects the diversity of the world (society) we live in
  • Was created by a team that reflects diversity and representation
  • Focuses attention on underrepresented communities, groups or people
  • 2016 winner – Williams Syndrome Foundation

diversity

impact2

Impact

This award will go to a piece of content that demonstrates making an impact on people’s lives. It should be content that raises awareness of a cause and makes a demonstrable change in people’s perception of the problem. It could be a documentary, a charity awareness advert, a social media campaign, a work of fiction and many other things besides. We are looking for evidence that the work:

  • Was picked up by media
  • Was part of larger charity, organisation strategy for change
  • Made an Impact on the intended audience
  • Influenced and made a demonstrable change
  • 2016 winner – RightsInfo

Student feedback

  • “IT WAS A PRIVILEGE TO BE THERE. REALLY FABULOUS AND INSPIRING EVENT! THANKS ALSO FOR THE OPPORTUNITY TO MEET BRENDA EMMANUS WHO WAS JUST WONDERFUL, REALLY INSPIRING INDIVIDUAL.”
    JESSICA O’SULLIVAN BA PRACTICAL FILMMAKING
  • “THANK YOU SO MUCH FOR THE AMAZING OPPORTUNITY! THE SMART SCREEN AWARDS WERE A GREAT SUCCESS! CONGRATULATIONS! I'M REALLY LOOKING FORWARD TO NEXT YEARS!”
    SARAH SAIFI BA PRACTICAL FILMMAKING
  • “IT HAS BEEN FANTASTIC AND THE FEEDBACK FROM OTHER PARTICIPANTS IS EXTREMELY POSITIVE. I AM LOOKING FORWARD TO THE NEXT ONE!”
    MARA MANZOLINI MA PRODUCING AND THE WINNER OF THE IMPACT CATEGORY